Industry Leisure and Hospitality |
Region UK |
Type of Solution Digital signage media player |
Installation Company Avensys Ltd. |
www.avensys.co.uk |
Avensys Ltd. provides Audio Visual Solutions including: Audio Visual control & integration, digital signage, board rooms, meeting rooms, education / training suites for corporate, hospitality & education. Avensys also provides Audio Visual Hire & Event Management for conferences, events and roadshows. |
A new look, a new feel, a personal experience
July 2009, Crowne Plaza Gatwick-Crawley (CPG) were looking for a signage solution to be installed at their hotel situated near to Gatwick Airport, London. The CPG sought to modernise communications through using digital signage to enable room booking information to be displayed outside each room, as well as to cross-promote other hotel offerings in a single, easy to update solution. Avensys Ltd was commissioned by CPG to provide this solution.
Prior to the Optoma D5000 install, the CPG couldn’t give their customers a targeted welcome or promote other offerings as efficiently. The CPG were looking for a digital signage solution that was eye catching and that could help give their customers a more personal experience within the hotel.
Avensys Ltd approached Optoma for this project as “… the D5000’s were an ideal fit, cost effective, energy efficient and simple to use”. Alaric Wood, Technical Director, Avensys Ltd.
Why an Optoma Solution?
The CPG is a busy hotel due to its prime location, which services both the business and leisure industries. The hotel enjoys close proximity to a business park and many local attractions including the south coast town of Brighton. The CPG were looking to utilise the high traffic flow to its full potential with an easy to update solution to ensure a seamless end-user experience: “Ease of use is key in a busy hotel environment. CPG’s brief was for a cost effective, energy efficient and simple to use signage system.” Alaric Wood, Technical Director, Avensys Ltd.
The installation company, Avensys Ltd compared the Optoma offering to other similar solutions and found the low cost of ownership made the Optoma D5000 an obvious choice. With all upgrades included as standard, the full suite of software and no ongoing licence subscription fees, the choice quickly became an easy one. “The D5000 was chosen as it was an ideal fit to their requirements – both technical and budgetary”. Alaric Wood, Technical Director, Avensys Ltd. In addition, the D5000’s content creation software is user licence free, intuitive and all training was included free of charge.
The installation was carried out by standard AV technicians with only the final stages requiring crossover IT & AV skills to provide the customisation and training: “All things considered, the installation was very straightforward.” Alaric Wood, Technical Director, Avensys Ltd. To ensure the client (CPG) was happy and the installation was a success, the Optoma digital signage specialist was made available on site to check the equipment had the latest firmware and to provide end user training.
Glowing feedback for the Optoma D5000 media player
CPG were looking for a system that was easy to use, efficient and low cost with no monthly subscription charge or maintenance costs. Additional requirements included a system that was straight forward to update and could include pictures or video with text. Alaric Wood, Technical Director, Avensys Ltd, explains why CPG went for the Optoma solution: “…the D5000’s were an ideal fit, cost effective, energy efficient and simple to use”.
Following the installation, CPG’s new meeting rooms have been transformed with the addition of the upgraded communication system. The D5000 has enabled CPG to update their customers easily: “Optoma have been an excellent partner for this project – they have provided invaluable support through all stages of the project, and both the quality and reliability of the D5000 have helped add the finishing touches to a high-profile installation that the Crowne Plaza Gatwick Crawley is very happy with.” Alaric Wood, Technical Director, Avensys Ltd. Furthermore, Optoma also provided CPG with some complementary, pre-made templates to get them started with the D5000 software.
Looking to the future, CPG’s new communications system can easily be added to with the introduction of more screens whenever necessary. Alaric Wood, Technical Director, Avensys Ltd. explains the benefits of the install: “The Crowne Plaza Gatwick Crawley now has a solution to help give their customers a more personal experience with the hotel – one that can be used not only to welcome the customer but also crosspromote other areas and offerings from the Crowne Plaza Gatwick Crawley.”